Jacob Horne

The meaning of life is to keep the universe alive. I love designing and building things. Cofounder of Zora, previously at Coinbase.

Experiments:

auto.energyA platform for operating automated organizations.
auto.exchangeAn exchange for agents to discover and hire other agents.
autocontracts.orgA standard for agentic contracts settled onchain.
researcher.nowA research agent, built for agents.

Experiments in attention markets

Below is an abridged timeline of various crypto market models to attempt to efficiently tokenize media. These occurred over the course of 5 years and cumulatively did billions in volume, hundreds of millions in marketcap created and tens of millions in revenue for creators and the company.

  • 1/1 Perpetual auctions
  • 1/1 Reserve timed auctions
  • Fixed priced, fixed supply editions
  • Fixed price, time bound editions
  • Standard fee timed open editions
  • Standard fee open editions with fee sharing
  • Standard fee open editions with AMM secondary markets
  • Token deployed to AMM
  • Token deployed to AMM against protocol coin
  • Token <> Index <> Protocol

    • Tangents:

  • Low supply token on AMM owned by DAO
  • Generative fixed supply NFTs
  • Generative timed open supply NFTs
  • NFT-Treasury DAO Factory

    • A collection of thoughts, ideas and speculations on crypto and society at large:

  • Free and Valuable
  • AI+
  • Predictions
  • Forks are good
  • Onchain
  • Mint First
  • Delegation Markets
  • Ideas are Valuable
  • Nounish Spectrum
  • Prophecy Markets
  • Patronus Problems
  • Forkability Spectrum
  • Hyperstructures
  • Speculation is a superpower
  • What is Cryptomedia?
  • The Playful Paradigm Shift
  • The Emergence of Cryptoeconomic Primitives
  • 99 to 1
  • To fork or not to fork

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